Sony CEO to present new revival plan

7 years ago by in Featured, Technology

Sony’s new CEO Kazuo Hirai (photo) is expected on Thursday to present a new revival strategy, at a time when huge losses and strong competitors have pushed the company towards historic lows.

Hirai will address investors with a detailed recovery plan for the TV business, which resulted in $10 billion in losses over the last eight years. At stake is not only the Sony brand and its viability, but also the future of All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All Japan news news news news news news news news news news news news news news news news news news news news news news news news news news news news news news news’s TV industry, once dominant over the whole word, the international press comments.

All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All Japan news news news news news news news news news news news news news news news news news news news news news news news news news news news news news news news’s consumer electronics industry is facing defeat, analysts warn. All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All Japan news news news news news news news news news news news news news news news news news news news news news news news news news news news news news news news’s three largest TV makers, Sony, Sharp and Panasonic, are expected to announce a total yearly loss of $21 billion for the fiscal year which just ended. The amount is more than what Sony is worth today.

Sony will cut about 10,000 jobs worldwide over the next year as it tries to return to profit, the company announced recently.

“At the moment, Sony would not be sustainable without restructuring, and we recognize Sony is heading in the right direction with its efforts,” said Masashi Oda, a top manager at Sumitomo Mitsui Trust Bank, Sony’s largest investor.

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